our APPROACH
Our model is based on our open-source network of colleagues who collaborate with us to accomplish our projects’ goals. We form carefully curated, deep partnerships built upon a shared long-term vision.
In order to create an iconic and dynamic retail identity that resonates with its parent brand’s philosophy, Lakeside becomes fully versed in our clients charter, programming, and the business goals for its new store.
Our approach is rooted in both qualitative and quantitative observations that allow us to gain a holistic portrait of current store operations, audience engagement, and brand positioning. We meet with key stakeholders to gather information that will guide us throughout the project. We know how important it is to ask the right questions and listen to our clients’ answers.
We leverage our expertise in our core competencies to harmonize our client's mission into a unique, sincere and captivating shopping experience that sets them apart from the retail landscape.